How is this different from Google Analytics?

Google Analytics shows you traffic. Shadow shows you traffic, AI bot activity, what AI platforms say about your brand, AND tells you what to do about all of it. It's analytics + AI intelligence + action steps in one tool.

Do I need to install anything?

For basic monitoring (bot detection, AI perception, readiness score) — nope, just enter your URL. For full visitor analytics (clicks, behavior, sessions), add one script tag. One-click integrations for Vercel, Shopify, WordPress, and more.

Will it slow down my site?

No. The script is under 5KB and loads async. Zero impact on page speed or Core Web Vitals. External monitoring has literally no impact — it watches from the outside.

What AI bots does Shadow detect?

All of them. GPTBot, ClaudeBot, PerplexityBot, Google-Extended, Bytespider, Amazonbot, and dozens more. The Shadow Network means new bots get identified across all users instantly.

What do you mean by "actionable steps"?

Shadow doesn't just show you graphs. It says things like: "ChatGPT has your pricing wrong — add structured data to /pricing to fix it" or "Your bounce rate on /features is 68% — here's why and what to change." Specific, do-it-today recommendations.

Can Shadow block bots?

Shadow is a telescope, not a shield. It shows you who's visiting and what AI says about you. It generates block rules and robots.txt configs you can apply — but it doesn't intercept traffic.

Yes. Shadow never collects PII. IP addresses are hashed after classification. No cookies on your visitors. All Shadow Network data is anonymized. GDPR compliant by design.

How do I block DuckDuckBot?

Add this to your robots.txt file: User-agent: DuckDuckBot / Disallow: /

Does DuckDuckBot respect robots.txt?

Yes, DuckDuckBot by DuckDuckGo respects robots.txt directives.

AI Search Respects robots.txt

DuckDuckBot

by DuckDuckGo First seen: 2010-04

About

DuckDuckGo's primary web crawler that builds the search index powering DuckDuckGo Search and its AI assistant DuckAssist. Unlike most search engines, DuckDuckGo explicitly commits to not tracking users. DuckAssist, their AI answer feature, draws on content indexed by this crawler to generate direct answers with cited sources. Note: DuckAssistBot is a separate bot used specifically for real-time AI answer retrieval.

Purpose

Search indexing and DuckAssist AI answer support

User Agent String

DuckDuckBot/1.0; (+http://duckduckgo.com/duckduckbot.html)

How to Control in robots.txt

🚫 Block DuckDuckBot

User-agent: DuckDuckBot
Disallow: /

✅ Allow DuckDuckBot

User-agent: DuckDuckBot
Allow: /

Other Bots by DuckDuckGo

DuckAssistBot

Real-time page fetching for DuckAssist AI summaries

AI Search

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